10 Best SEO Tools for Content Writers and Bloggers

10 best seo tools

You’re only as good as your tools. With every profession, tools are important instruments that help people accomplish their tasks more effectively and efficiently, and the same also goes for SEO tools.

SEO tools are like virtual instruments that content writers and bloggers of today use to create high-quality content. SEO tools improve the performance of their websites, make them rank higher in search engine results, and attract more customers.

With such SEO tools, like Google Keyword Planner Tool and Grammarly, for example, you can perform keyword research, check for grammar and spelling mistakes, simplify your writing process, improve the SEO value of your content, and the overall quality of your writing.

In this article, you will learn about 10 of the best and most useful SEO tools you need to have as a content writer. So you can create high-quality content and start driving traffic to your website.

10 Best SEO Tools for Content Writers and Bloggers

To start off, you should know that each of the SEO tools mentioned in this article is designed precisely for a specific purpose. Therefore, choosing the right tool that matches what you’re looking for will minimize the effort you need to accomplish a task.

1. Google Keyword Planner Tool

When it comes to SEO content writing, an important step is to perform keyword research. The purpose of keyword research is to find words and phrases that users are searching for on Google and other search engine platforms.

The best way to accomplish this is to use Google Keyword Planner Tool. With this online tool, you can search for trendy keywords. That is more likely to be searched for by users, which you can then include in your content strategy.

To start performing keyword research on Google Keyword Planner Tool, all you have to do

  • is enter a keyword or phrase.
  • And the tool will show you how popular that keyword is, how frequently it is being looked for, and how those searches have changed over a period of time. 

In terms of the pricing, Google Keyword Planner is free to use. However, you’ll need to have a Google Ads account in order to use it.

2. Topic

The next step content writers need to consider after performing keyword research is to find the best topics to write about for their websites and blogs. Apparently, this is one of the most challenging parts writers face on the content writing path. 

Even if you managed to find the right keywords to use for your content, and you have an idea of who your readers are, you might still find it overwhelming to choose from a wide range of topics. This is where Topic comes in and helps you accomplish a task.

This online tool is an AI-powered writing assistant that can help you optimize your content, and increase more organic traffic. It can help you create outlines within minutes. Make sure your content meets the expectations of your readers, and also recommend key topics for you to cover.

If you’re having a hard time generating new ideas and choosing the right topic to write about for your blog posts. Then you are more likely to find the topic very interesting. The pricing for Topic starts at $50 per month.

3. Grammarly

This digital writing tool is an online or web-based writing tool that not only serves as a grammar checker, but also has advanced features to make your content read better.

What sets Grammarly apart from the rest of other spelling and grammar checkers is that not only can it help you correct grammatical errors. But also help overcome contextual challenges, and improve your knowledge and command of the English language.

It can also help improve your vocabulary, and writing style, integrate with your emails, documents. And social media posts, and also make your content more engaging, and appealing to your readers.

If you’re looking for a comprehensive spelling and grammar checker that can also assist you in your writing process, you might want to consider adding Grammarly to your top SEO tools. Grammarly is currently available for free, with the Premium subscription priced at $29.95 per month.

4. Copyscape

The next SEO tool you need to have in order to craft engaging and unique articles and blogs for your website is Copyscape.

Simply put, Copyscape is an online or web-based plagiarism checker tool that uses artificial intelligence to automatically scan and check your content against the entire internet.

In other words, it is used to check whether your content is original, and not published anywhere, by searching for copies of existing content online.

One of the biggest benefits of using Copyscape, especially during this time where most people are concerned about the dangers and problems of duplicate content. Is that it can help site owners protect against internal and external risks for copied content, which is what Google and other search engines hate.

What’s more, using Copyscape is fast and simple. To use it, all you have to do is scan a website or take a piece of written text and copy and paste it into the text area of the Copyscape website to search for exact matches. Copyscape offers free and premium versions, which starts from $4.95 per month.

5. Moz

Moz is an all-in-one SEO tool that can help you search for the right traffic-driving keywords to use in your content, and perform link building, so you can improve your search engine visibility, increase traffic to your website, and get more customers.

With the Moz SEO tools, you can use the keyword explorer to find and prioritize the best keywords for your website, and use the link explorer to research and find content, and link building opportunities.

For those who don’t know, link building is the process of acquiring hyperlinks from other websites and applying them to your own.

The purpose of doing this is to increase your website traffic, improve your search engine rankings, improve your relationships, and establish credibility in your niche market.

On top of that, you can also use one of Moz’s tools to track the performance of your keywords across more than 170 search engines.

When it comes to pricing, Moz offers free SEO tools, such as the MozBar toolbar, while Moz Pro ranges from $99 per month to $999 per month, or $79 per month to $799 per month if you pay yearly.

6. SEMrush

If you’re looking for a comprehensive SEO tool that lets you perform keyword research, write better content, and drive traffic to your website, then you might want to check out SEMrush.

With SEMrush’s Keyword Magic Tool, you can research a database of more than 20 billion keywords and get recommendations through a user-friendly interface. All you have to do is input a primary keyword, select your country, and the tool will recommend all of the possible and most relevant keywords in use.

With SEMrush, you can also use the SEO Writing Assistant tool to optimize every aspect of your content, adjust the tone of your voice, and improve your content’s readability, and originality. While crafting content, SEMrush can also analyze its SEO value, and provide insights intoyour competitors.

In terms of the pricing, SEMrush offers three different plans, with the SEMrush Pro plan costing $99.95 per month, the SEMrush Guru costing $199.95 per month, and the SEMrush Business plan costing $399.95.

7. Read-Able

This online tool also lets you quickly test and check whether your content’s grammar and spelling are correct, and whether your content is appropriate for your target audience. Read-Able can do this by providing you with a readability score using advanced algorithms.

When it comes to pricing, Read-Able starts at only $5 per month.

8. Yoast SEO

If you’re using the WordPress content management system, then one of the best things you can do before you publish your posts is to make sure the SEO value of your content is on top of your performance by taking advantage of Yoast SEO.

Yoast SEO is a WordPress plug-in and the most reliable and widely-used SEO optimization tools available on the market. It can provide you with real-time feedback as you write your blog posts on WordPress, and also give you a useful checklist of things you need to do to optimize your content; from recommending changes, to showing how and where to make improvements.

When it comes to Yoast SEO’s pricing, it offers free and premium versions. The premium version costs $89 for one website, and offers more advanced features than the free version, including internal linking blocks, and suggestions, content insights, one-year free access to 24/7 support, and more.


If you’re in a medium to large-sized business, and are in search of a more advanced SEO tool, then you might want to consider using CORA.

This tool finds out what works for a keyword search, and compares that to the performance of your website, and also shows you the difference.

On top of that, CORA also helps you create a successful SEO roadmap, and analyze the latest SEO trends and algorithmic changes over time.

10. Linkody

Finally, the last thing content writers, bloggers, and marketers need to consider to improve the performance of their websites, is link building.

The best way to perform link building is to use Linkody. This SEO tool is a powerful and user-friendly backlink tracker that helps you be on top of your link building campaigns. It is simple to use and only requires a few clicks to let the tool start crawling the internet for your backlinks. Pricing starts at $14.90 per month.

Final Words:

There you have it! In order to succeed on the SEO content writing path, and improve your website performance, and rank higher in search engine results, you need to take advantage of available SEO tools.

These tools allow you to optimize the quality of your content while helping you perform keyword research, generate new keyword ideas, build links, create high-quality content, and improve your writing style, and the tone of your voice.

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